Down: The Dating App Taking the Shame Away From Getting Down

TL;DR: Whether you are looking for a secure spot to big date or a personal location to attach, Down is the # 1 application to turn to, specifically if you’re a female. With 2 million users and 50 percent of fits satisfying IRL, obtaining a romantic date or obtaining down never been simpler or higher enjoyable. 

Gender typically is a taboo subject, particularly if youare looking for this. But online dating is usually just like taboo.

How are you presently meant to simply come out and state all you have to is actually a hookup without feeling responsible? You do it through the Down application.

Or exactly how will you be meant to open up your self to online dating sites if you are uncomfortable aided by the atmosphere? Again, you do it through the Down application.

Down is one of secure and confidential method to express what you need (and obtain what you want) – no embarrassment or anxiety!

Tips “Get Down” or “Get Date”

away from raising frustration making use of the matchmaking industry, Colin Hodge cofounded Down (previously acknowledged Bang with Friends) in January 2013 for individuals explicitly, and privately, state what they’re looking for without shame.

People, whoever ordinary age ranges between 18 and 35, sign in through Facebook, and Down utilizes their friends, pals of friends along with other associations to generate matches.

For something a tad bit more serious, customers can choose to “Get Date,” however, if they desire anything more everyday, they can decide “Get Down.'”

Preserving the anonymous motif, no real matter what a user decides, anyone on the other conclusion cannot view who they really are until they even decide to get a date or get down.

Unlike the majority of adult dating sites, customers don’t need to submit a long profile with smart anecdotes, and participation is totally key unless the members opted for if not.

People are also offered a Bangability rating, which Hodge stated is actually a “key formula” depending on how people have actually seen all of them and how many people are enthusiastic about conference for either a romantic date and getting straight down.

Down, which is available on iOS and Android os, is initiating another feature called “weekly Picks,” where customers obtain the 10 finest fits during the day in the place of needing to swipe through 100s, or even thousands, men and women to track down a match.

“it is simply a simple way of swallowing into the application, spending half a minute and then taking place with your day – ensure you get that go out arranged for any few days and feel just like it is not an overwhelming process, but it’s something that simply meets to your life,” Hodge stated.

Maybe not another sketchy hookup app

So just what keeps Down from being grouped with spammy hookup programs? Honesty.

Down got that which was missing out on from market (a dating site that’s not scammy or appearing to be as well great) and produced a way for people for connecting in a fashion that they know is giving them what they need and not throwing away their particular time.

“We’re very much accustomed to people sorts of sugar-coating the internet dating world,” Hodge stated. “We desired to give men and women a truthful way to relate with both and make sure we’re not, honestly, bullshitting them,” he mentioned.

This honesty is also mirrored in Down’s user base.down3

According to Hodge, the organization got the personal way of getting traction, utilizing person to person to spread the news concerning web site, which has generated a real product and clientele.

“which is stored the quality of the web site greater. It’s also held the portion men and women matched up and going on a romantic date higher,” the guy mentioned.

Another enjoyable fact: it’s mainly women who need to get down.

Hodge mentioned 75 % of women choose to get down when compared with 65 percent of males, mentioning protection while the explanation.

“honestly its a safer atmosphere than simply fulfilling total complete strangers,” he mentioned. “We want to give ladies the capacity to end up being the same part during the courting procedure and to have the independence to choose whatever objective they need.”

a modern-day secret admirer

The impulse from people has become overwhelmingly grateful. Hodge mentioned folks are thrilled to own a spot where they’re able to say what they need free of wisdom, and Down is happy to have in their eyes.

“Everyone is achieving this in any event traditional, so we might as well provide them with technology to get it done in a better way,” the guy mentioned. “We understood, especially for the younger generation, there was actually a necessity to carry dating in to the modern-day age and come up with it loads easier.”

Hodge encourages consumers to anonymously invite friends they want to get down with through site. While thought it – the individual you receive won’t understand it’s you until they signup.

“we desire visitors to invite their friends in a secret means through the app, and I also think elevates everybody’s chances of achievements,” he mentioned. “its a modern-day key admirer notice you’ll deliver to your buddies via text message.”